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My Top 20 Rants About Independent Restaurant Owners
- Operators who say that they never have enough time for themselves or family, but who refuse to hire an “operations manager” because they do not have the ability to trust in one, or the money, or both.
- Operators who desperately need a marketing plan, business plan, operation plan, strategic plan, etc… but never seem to get around to getting it done - then wonder why success is not beating a path to their door.
- Operators who have high turnover and blame it on “the market”, or “the economy” etc…
- Operators who are totally reactive to circumstances.
- Operators who treat all staff the same.
- Operators who cannot think strategically beyond their own experiences, and who refuse to understand that their success will be limited to their level of understanding that restaurants are a unique business entity and is not related to their understanding or experience in other industries.
- Operators who do not understand that if you are not able to differentiate yourself in your market, you become a price-driven commodity.
- Operators who do not do their homework.
- Operators who cheat, lie, steal and abuse any or all of their relationships with vendors, staff, colleagues, guests, etc…
- Operators who, when blessed with a great sales increase, do not know where it came from.
- Operators who, not having a days worth of experience in the industry, never ask for help.
- Operators who, when they get in the weeds, never ask for help.
- COMPLACENCY.
- ARROGANCE.
- Operators who think that nickel and diming their guests or staff, will make them rich. No one ever shrank their way to greatness.
- Operators who take their staffs, guests, vendors or team for granted.
- Operators who do not embrace change.
- Operators who never seem to be ready for change.
- Operators who do not have a meaningful vision of their business or their brand.
- Operators who do not understand the importance of branding their business.
